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What Makes Your Business Different?


It’s something most parents promise their children: you are special! You are different! You are wonderful and unique and there is no one else in the world like you…

No doubt this is the case for your own child; they are of course, special and different to you and if your body wasn’t programmed to feel such things the world would be an enormous mess full of feral ‘Lord of the Flies’ style child gangs and drunk parents. Just me that thinks that? Hmm maybe I have been watching too much Jeremy Kyle of late…

Anyway I digress, and in seriousness, we do all stand out from the crowd to certain people in our lives and hurrah and huzzah for that because that’s what makes life worth living. But on a different note, how can we translate our extraordinariness across from our personal to our work life?

If you run or work at a small to medium business at this moment in time you’ve probably asked yourself that very same question. What makes us different from everyone else out there?

If you had to put together a business plan for a loan or do some future planning, it’s something you should definitely have answered and it’s always worth coming back to and thinking about every 6 months or so.

By making your business unique or special you will be getting ahead of your competitors and there are so many easy and quick things you can do to get the process started.

Efficiency is key. By streamlining your workload, you free up time to concentrate on more important things. One fabulously simple way of implementing this is transferring your business to the Cloud and embracing a more effective method of working with Exchange hosting. Your network, software and email become cloud based and immediately your business is more protected, backed-up and secure.

Using hosted exchange for your email communication means that you quickly and inexpensively improve your communication systems. Multi-devices become automatically synced. Anti-spam filters work at full capacity, security is ramped up and it’s all done remotely so you don’t need to worry about a thing.

The added value your business will gain from cloud computing is infinite. As your business’ potential grows, so does your network’s back-end thanks to the endless scalability of remote hosting.

So it would seem, it’s not good enough to keep doing the same old things anymore, success is dependent on change, growth and more than anything else your capacity to think and do differently in this ever growing competitive marketplace.  But the truly brilliant thing is; the Cloud is all ready to go and grow with you and that is definitely special, unique and wonderful (just like you).

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One Response to “What Makes Your Business Different?”

  1. comptuer tablets…

    Katie Kennedy – Giacom ThinkCloud…